Nehama is an Associate Professor in the Department of Communication at the University of Haifa. She has been a board member of the Marie Curie Alumni Association (2018-2020), and was Chair of the Israeli MCAA chapter (2017-2018). Her research applies behavioral science  to the design and evaluation of digital campaigns aimed at influencing health behavior and promoting public health objectives. Nehama is a member of the EQUALS-EU consortium, funded through Horizon 2020 (2020-2023), which promotes gender equity for women in research and technology.